Inefficient markets provide opportunitiesThe Winning Formula

The formula is simple, but requires bold partners who can detect value to appreciate the opportunity and take decisions to leverage it. We are based in Pakistan, a country of 200 million people; where there is a substantial gap between the supply and demand of jobs. Over 65% of the population is under the age of 23. English is taught at schools and universities.

For various reasons the global call centers and multinational companies have not taken advantage of the available human resource in our country. This is the inefficiency of the market. Few have taken the bold step with us and they are thrilled to have access to our resource. The nonexistent competition for resource, has allowed us to benefit greatly by being able to have great access to educated, intelligent, English-speaking resource. Over the last 10 years we have not only developed an extensive management team and invested in the state-of-the art infrastructure, but have also developed processes and systems that are aligned with the expectations of global leaders.

Today we are the leading outsourcing company in the country and by 2020 will be equal in size to the next 10 companies combined in size. There is a reason for our growth. Our model works with large volumes and thin margins. This benefits everyone; our customers, our employees, and our shareholders. This means GROWTH. We are able to offer a significant advantage over all the global destinations of outsourcing. There is no one locally who can match our experience, infrastructure, systems, and quality. We are able to offer a significant advantage over the local outsourcing companies and all the global outsourcing companies. This is our promise and our challenge.


Come see for yourself. Many bold and innovative companies are enjoying the advantage.